A revisit to my earlier, longer, and much clunkier definition of style.
Style is the set of rhetorically and technologically mediated choices in language and form made by a writer.
I feel this definition integrates both ends of Gage’s dichotomy of style issues. That is, style is rhetorically mediated in that it can indeed be a result of “the application of conscious choice” in structures and elements. Style is technologically mediated in that our own backgrounds (even so far as our background with the techne of writing itself) and use-choices allow for elements that are generative, emerging from “the integration of personality” or process (“Philosophies of Style and their Implications for Composition” 618).